SME Founded in 2018 with the help of the Kuwait National Fund for Development, Khalid Alromi and Joseph Maria K. Sand Ley founded St. Forge Games, a mobile game development company that aims to provide memorable strategy games by providing accessible strategy games focused on intense gaming. Create a gaming experience. Alromie and his team are committed to increasing the global reach of Sand Forge games in the free mobile game market. "I believe this country really needs these new, local businesses that are thirsty for the oil world."
The co-founder and CEO explains that the gaming industry is a very competitive field: "The Google Play Store and the iOS App Store are Darwin / Hunger-games-style hunting grounds! , "Warfront: Battle for Toria! As a saturated market, players have a high standard for products and do not tolerate inferior quality products. He says, "Players who are probably influenced by poorly made games, like to check systems on gaming platforms like Stream or Google Play Store, want to differentiate the worst from the worst, by democracy, and will do so ruthlessly." Feedback is important: "They play the game or die from player ratings. The fact that your budget has sunk into your masterpiece at any given time is your first chance to participate as a developer. The effort may be: these things are for a player With that in mind, Aloromi said he quickly learned that delivering the highest quality for a serious competitor requires spending the right amount of money to tell the story.We started our soft launch only when we felt we were sharing something special . ""
The game is currently being rolled out on the Google Play Store, with initial feedback and key KPIs. The team is now gearing up to add more features to the game that will meet the KPI benchmark and then move the game around the world. However, the release of the game requires a significant budget. "We are also looking for money using our promising soft launch metrics to attract potential investors."
Regarding the impact of the COVID-19 epidemic on startups, Aloromi noted that digital is the best place for adaptation and growth in industries and points out how companies can reduce the negative impact of the epidemic. There are important steps to reduce. "Investing in infrastructure that allows your team to work flexibly from home gives you a big advantage," says Aloumi, who is already known for the company-owned Sand Forge Games. "And the staff worked from a distance. Artists and programmers were able to keep going as usual. In addition to prioritizing employee health and safety, temporary moves are also important. The company has kept its costs low and its aggressiveness in hopes of a more stable future." Looking ahead, the team plans to develop a recognizable franchise - Toria - for other sports in the world.
Source: Sand Forge Games
Speaking about the enthusiastic enthusiasts in Kuwait, Alorromi said, “My advice would be to choose an industry in which you want the time and hard work to become an expert. Patience, perseverance and possibly years of hard work and loss of profit, can ultimately win over a Kuwaiti entrepreneur. ""
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Al TREP TALK ME: Khalid Aroromi, co-founder and CEO of Sand Forge Games
What are the main pillars of your business profit model? How has that changed over time?
The business of free mobile games boils down to a simple equation: "Average revenue per installation = average marketing costs per installation." Once you manage to bring that equation into positive territory, then you theoretically have a penny machine and you can extend your game to millions of monthly installs. Sand Forge Games has three major developers like us who spend all their time trying to make this equation positive.